Hello,
I have couple of sites which are related about the marketing....


Thank you,
Regards,
Pakistan Boy,
The Best Link Directory | 1 Pakistan Gifts

Promotion represents all of the communications that a marketer may use in the marketplace. Promotion has four distinct elements - advertising, public relations, word of mouth and point of sale.
A certain amount of crossover occurs when promotion uses the four principle elements together, which is common in film promotion.

Advertising covers any communication that is paid for, from television and cinema commercials, radio and Internet adverts through print media and billboards. One of the most notable means of promotion today is the Promotional Product, as in useful items distributed to targeted audiences with no obligation attached.

This category has grown each year for the past decade while most other forms have suffered. It is the only form of advertising that targets all five senses and has the recipient thanking the giver.

Public relations are where the communication is not directly paid for and includes press releases, sponsorship deals, exhibitions, conferences, seminars or trade fairs and events. Word of mouth is any apparently informal communication about the product by ordinary individuals, satisfied customers or people specifically engaged to create word of mouth momentum. Sales staff often plays an important role in word of mouth and Public Relations

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Dog Health Care | Dog Health Information

If your business is web based, then you may want to consider spending a lot of your time on the web posting like webdrops mentioned. I noticed you didn't have your website listed in the signature of your post. Add this to everything you post. The more links to your website you have floating around the internet, the better. It helps improve your search engine rankings.

Also, you mentioned word of mouth. I'm curious…when you speak to people are you spewing your sales pitch or are you just interested in meeting new people? People hate being sold to. Don't be so concerned about making sales when you talk to others. Be interested in them and what they are up to. You'll find it will open your community and the sales will come.

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David Scott | Cosmic: Graphic Design & Corporate Identity | Inside The Studio

It's good to follow the conventions but also you need to address the campaign / requirement very closely. We at "On Target" normally use the below metrics for analysing the exact requirements.

8M Marketing Matrix

· Mission
· Market
· Method
· Medium
· Message
· Moment
· Money
· Metrics

This is a very powerful mechanism for understanding the customers' marketing objectives. Probably this might be useful for you.

Cheers!!
Sujit Nair
SEO Consultant India
www.ontarget-media.com
On Target Marketing Solutions Pvt. Ltd.